Tuesday, October 20, 2009

Nissan Planning to Sell a New Low-Cost, Micra-Based Model in the USA

Nissan officials confirmed today that the automaker is planning to add a new entry-level model based on the soon-to-be-revealed Micra in its U.S. market lineup. The next generation Micra (think Toyota Yaris and Ford Fiesta competitor), which was teased with a pair of renderings as well as a set of leaked design sketches, is based on Nissan's so-called "V-platform" that is said to give birth to two additional models aside from the hatchback, including a four-door sedan and a multipurpose vehicle.

"V platform" manager Vincent Cobee said that the Nissan's engineers spent four years to find ways to reduce production costs and weight out of a small car.

According to the company, the new platform will see a 50 percent improvement in fuel economy (we know, it sounds a bit too optimistic) over the current Micra while the firm's engineers have reduced the total number of parts in the car by 18 percent. For example, while the current Micra's cockpit has 56 parts, the new model will have 27.

According to Autonews that attended the press event at the Nissan's headquarters today, the U.S. market will play a significant role in the firm's plan to sell a million vehicles a year from all the derivatives of the newly created "V platform".

However, Nissan did not reveal which of the three models will come to the States nor when they go on sale or if the U.S.-market vehicle(s) will be produced in the States.

Nissan said that the new global Micra, which is set to make its debut next year, will be made in five different plants around the world, including India, China, Thailand and two other unidentified locations.

Via: Autonews

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